← Selected work
Consumer brand system
Mutombo Coffee
A coffee brand designed to travel across shelf, screen, and campaign.
Mor Media connected packaging, e-commerce content, brand applications, and promotional creative into one recognisable product world.
IndustryFood & beverage
FocusPackaging, e-commerce & campaign creative
TouchpointsRetail, Amazon, events & digital
The design challenge
A growing product family has to stay recognisable while adapting to different formats, flavours, listings, and promotional moments. The creative system needed enough structure to feel consistent and enough flexibility to keep each product clear and distinct.
The connected approach
One idea, built to work across every relevant touchpoint.
Protect recognition
Carry the core colour, typography, and brand cues through every execution so the range reads as one family.
Design for the range
Build a system that adapts across pouches, boxes, listing content, event materials, and promotional applications.
Connect shelf and screen
Make the product story in e-commerce and campaign creative feel like a natural extension of the packaging.
What we created
A practical brand toolkit, not a collection of disconnected pieces.
- Packaging range
- Amazon A+ content
- Listing image system
- Retail product presentation
- Event and promotional materials
- Branded applications
The outcome